Branding and materials design

Branding gives a visual definition of the essence and personality of the company, making it unique and different from the competition.

Through visual identity, the company is able to transfer the audience their main values, such as innovation, character, simplicity, etc...

The aim of the branding manual is to define the policies and applications of the brand in relation to the Basic supports, such as materials, communication material, packaging, company cars, uniforms, etc. and in whatever mean that requires the use of the brand.